We Drive Results for Storage Owners

We partner with our clients to turn their active investments into passive cash flow

growth

2 Million sq. ft in our pipeline
3 million sq. ft managed

tech minded

Major investor in
self-storage technology

experienced

Est. 1999
Operating in 8 states

established

National brand and presence

Let us make your life easier as a self-storage owner

We take the headache out of self-storage ownership. Technology is rapidly shifting the competitive landscape in self-storage and it takes experts to stay ahead of the curve. Tenants are expecting more from owners making it critically important to deliver the experience they have come to expect from other industries. Platinum has partnered with the top tech and marketing companies in the industry to ensure that each of our clients assets are being fully maximized to drive the best results possible in terms of cash flow but also the customer experience. Platinum’s vertically integrated management platform is bolstered by our company’s experience in construction, development, consulting and acquisitions. We believe this creates cross-pollination in which our experience in one field bolsters our ability approach our management in new ways that better serve our owners.

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About Platinum Storage Group

Founded in 1999, Platinum Storage Group is a full service self-storage management and acquisitions company that is revolutionizing the self-storage experience for our customers, clients and owners. We keep our clients on the cutting edge of technology to ensure that their buildings are fully utilized and competitive in every market.

We are a top national self-storage owner-operator, property manager, and asset manager with over 35 operating self-storage facilities nationwide and 20 facilities in our acquisitions and development pipeline. Our team manages Platinum’s portfolio as well as those owned by third parties who rely on our experience, customer service, and data-driven property management division to provide favorable customer experiences and strong long-term investment returns. We have experience operating in over 150 sub-markets in 22 states across the U.S. Our vast experience has enabled us to successfully open and manage properties in new markets.

Platinum is dedicated to integrating the latest technologies into our client and tenant offerings to stay ahead of the curve and to put our customers first. This has taken reimagining every process in a new digital age and evaluating critical building and customer data to create a better customer experience. We have strategically partnered with Storelocal Self Storage Co-op to stay on the cutting edge of new product releases and tech advances in the industry. As a result, we are actively deploying the latest tech tools and web products to ensure our properties are positioned to outperform competitors in their markets. Our tenants have the ability to rent online and move-in without every having to speak to a site manager. Tenants can manage their account and paperwork from an online portal. For our third party owners and operators, we can deliver investment dashboards, automated monthly narratives as well as at-a-glance analytics reports that help them better understand how their property is performing at any given time.

Our management services are designed to eliminate the stress involved in the management of self-storage assets. We offer a diverse set of management services ranging from day-to-day operations to ongoing financial reporting and budgeting. While our services are commonly referred to as “Property Management,” our real service to you is “Investment Optimization.” Property Management can become passive repetition; however Investment Optimization is a dynamic commitment to constantly evaluate and pursue every opportunity to increase the value of your investment, reflected in increased distributions and equity growth. Our background in development and acquisitions is also an asset to owners who are looking to reposition, sell or refinance their property.

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FAQ

What services are not included in your standard 3rd party management contract?

Platinum will handle all property matters as part of our standard management agreement. This entails running the day-to-day operations at the site, marketing and pricing the facility, dealing with personnel, managing legal matters and compliance as well as all other services needed for a facility to run successfully and efficiently. There are a few matters in which we involve our owners, such as for capital improvement planning and budget, yearly budget review, tax returns and distributions for investors. We can custom tailor these asset-level services to ensure that each owner has their property set up the way they prefer. Services that Platinum offers outside of third-party management includes sales analysis, capital structure planning, refinancing, development and expansion of the facility, as well as finding new properties for owners to buy if they exit their property.

What expenses are passed through to my facility as part of Platinum’s 3rd party management program?

Property level expenses are paid directly by the facility. This would include personnel, office expenses, marketing, technology, paid ads, etc. If the service directly benefits the site, then the site pays these expenses directly.

How long is the typical term on a management contract?

A 1-year contract is standard in the self-storage industry. Some larger REITS and operators require at least 3 years with an auto-renewal of 1-year. Platinum offers a 1-year starting term with an autorenewal of 1-year successive terms. The reason we can offer a shorter term is that we believe, and have a proven record of, our owners happiness and desire to continue working with us after proving ourselves in the first year.

What is my involvement as an owner once I hand over day to day management to Platinum Storage Group?

This differs from owner to owner. We have some owners to regularly visit their facility and are actively involved and others who wish to just receive distribution checks, review their annual performance and plan for capital expenditures and upcoming expenses. As a medium sized management company, we can accommodate the needs of all of our owners.

How is the management fee calculated?

The management fee is calculated based on gross income at each site. The management fee can range from 5-6% depending on the size of the site, and this number is multiplied by total income collected each month. The management fee is paid at the end of the month when total income is calculated for the previous month.

Why should I choose Platinum Storage Group when looking for a 3rd party management company?

Platinum is more than just a 3rd party management company. We are an industry leader with over 23 years of experience in the industry. Our team acts as a partner to our owners and we operate every property as if we had ownership in the deal. As an owner, with Platinum, you have more flexibility in how the site is run and more visibility into what is happening in the day-to-day. As your partner, we won’t just run your property, we will give you advice on how to best move forward throughout the lifecycle of your asset.

Can you help me with my development property?

Platinum is a seasoned developer in the self-storage industry. We can help owners with land acquisition, entitlement, building design and construction. In addition to our development services, we understand how to maximize lease-up velocity to get our clients’ stores breaking-even as quickly as possible. There are many decisions made while a facility is being built that are critical to the long term success of the facility and its income potential. We encourage owners to reach out to us early in the process so that we can consult with them on how to best design and build their facility.

How do I know what my budget will look like once I switch to your platform?

Platinum can provide a budget for your property once we have a chance to review your market and property reports. This budget will include all costs associated with our management as well as our assumptions on costs and income for your property once it is placed under our platform.

How is accounting handled by Platinum?

Platinum opens an operating account from which we collect rents and pay all expenses. We will provide monthly or quarterly financials on the property and make distributions to the owner from the operating account based on what is available at the end of each quarter. We have checks and balances for all payments within our organization, so the creator of a payable cannot also approve that payment. Monthly financials include a balance sheet, profit and loss statement, budget vs. actual and operating reports from the property. We provide a budget prior to the end of the year that projects out income and expenses over the coming year and make tweaks to the budget based on owner feedback.

What if I want to sell my facility to you?

Platinum is actively developing and purchasing facilities throughout the United States. If you are looking to sell your facility, please give us a call and we can set up a time to discuss your options. If you do decide to sell, Platinum can also help you find a new property to purchase based on the proceeds from the sale.

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